Southeast Asia’s international shipping lanes (ISL) are essential to the economic security of the Asia-Pacific region. Maintaining good order at sea serves to protect regional trade and can be achieved through collaboration between civil maritime security agencies (coast guards). Japan and China both have significant coast guard capabilities and diplomatic influence in the region that could be harnessed to promote civil maritime security cooperation with the countries of the Association of Southeast Asian Nations (ASEAN). With regional tensions rising over disputed waters in Southeast Asia, ‘white hull diplomacy’ would seem to be a timely option for governments to consider in search of an intra-Asian de-escalation process.